I was cocky as hell when I went for the latest annual mammogram; laughing and joking with the receptionist that I couldn’t wait to squish my boobs in a fridge door again. I was even a little blase and lighthearted – “oh, here we go again, another mammogram. Tut. I can’t wait to be off the Tamoxifen.”
Salesforce is a community and there is a large variety of Salesforce events running throughout the year: Connections, World Tour, Dreamin’ community events, the Partner Forum and of course – Dreamforce. When Salesforce began to pick up in the UK we saw the volume of registrations just hit the roof – but I’ve noticed a shift in the people who are going. Suddenly it seems to be fewer “doers” and more sales and business leadership going along. I make particular reference here to the partner community. I want to explore this further – why do Salesforce partners seem to be missing the point?
From day one, in April 2008, I was aware of Salesforce user groups. My mentor at the time, Julie, told me I should consider going along since I was so into Salesforce. What put me off was the expense of getting into London from High Wycombe and the fact I would need to give up my own personal time. As a 24-year old, it wasn’t something I was prepared to do.
About a month ago, I started working towards my Certified Technical Architect (CTA) review board. It’s been an intensive process, consisting of mock review boards every week, with plenty of study and practice in between. There are some misguided perceptions out there that the review board is simply one more step after achieving System Architect (CSA) and Application Architect (CAA). I’ve learnt that in truth, as my co-leader Charly says, achieving CSA and CAA means Yay – you’ve got about 40% of the way to CTA.
This article will help you to work through the App Customization Specialist superbadge. I am not intending to give out the answers, just a nudge here and there where I know it can get frustrating. You could be the most highly-certified Trailblazer in the world, but still be caught out by this exercise. Thanks for the challenge, Trailhead!
We all know the Salesforce Certified Technical Architect (CTA) is expensive. Add $6k to the already-significant costs of completing the certifications needed to get to System Architect and Application Architect and it’s enough to make any CFO break into a sweat. However, for a Salesforce partner, the benefits of having a CTA make it an incredibly worthwhile investment. Let me (attempt to!) tell you how.
Keep Calm and Carry On
As I became accustomed to the fact I’d be dealing with this thing for a long time, I also resolved to beat it. I was still really scared, but the hopelessness was ebbing away.
My first corporate client was a media company who wanted help building a clever renewals process within Sales Cloud. They had recently gone live with simple Opportunity management. Process Builder didn’t exist in 2010, so it was really the first chance I had to start designing coded solutions. It was a great project that really tested my ability to translate complex requirements into a Salesforce solution.
London’s Calling 2018 was held on 16th February and Chris and I went along with every intention of attending a full day of sessions. We went to one session then spent the rest of the day networking instead!
I think I speak for many admins and consultants when I say that thinking about a Salesforce solution can be harder than configuring it. By the time you’ve finished gathering requirements, mapping processes and mocking things up, the solution you plan to build is nicely taking shape in your brain.
The big question is: how can you be certain that you’ve considered EVERYTHING?